Conversations with a founder: Busiswa Lutshaba

Conversations with a founder: Busiswa Lutshaba

On this months founder’s corner we are chatting to MissBlu from Blu Space!

StartupGuy: Please introduce yourself and your startup… 

My name is Busiswa Lutshaba & i reside in Cape Town in Khayelitsha to be specific. My startup is called Blu Space & our key focus is Events & Communications using public relations as our tool.

SG: In layman’s terms, how does it work? (In other words how would you explain it to your grandmother)

Blu Space events & communications is a service start up. Our role is to create a connection between the business & their respective market. We come up with strategies on how to be visible as a business & how to connect with the Market.

SG: Who are the founders and what are their backgrounds?  

Busiswa Lutshaba is the founder. My expertise range from customer services, broadcasting & public relations. Recently a fellow entreprenuer has joined the team & handles the role of a strategic manager.

SG: What’s the startup scene/culture like where you’re based?

I reside in one of the top economical & innovative hoods in Cape Town. Social entreprenuership is encouraged on a daily, to turn hobbies into economic businesses that will create jobs for the unemployed.

SG: How did you come up with the idea for your startup?

I am a communications student & i major in Public Relations. The passion & the drive was derived through my studies.

SG: Why now?

I have been doing what i do now for a good two years, i feel it is time to graduate from being a StartUp & grow the business & expand networks.

SG: What problem does your startup solve?

We diagnose the gap between the business & the consumer & create a relationship &/or awareness on the business to the consumer. We are the path to the clients market.

SG: What is your competition?

Competition would be the few businesses who offer the few services Blu Space events & communication offers, competition is said to be afterall healthy.

SG: And what’s your secret sauce?

Passion! I’am very passionate about what & always strive to learn new methods that will aim at being the best in my craft/expertise.

SG: What are some milestones you’ve achieved?

-making it to the top 50 recognised entreprenuers for the Youth Start up challenge, by the City of Cape Town. Appearing in the local newspaper a few times in light of the startup.

SG: What’s your next milestone?

Create long term business relationships with clients & being a fully functional & recognised business with a team.

SG: Who are some of your mentors and business role models?

Mentors include Siyavuya Mlungu, a mentor & business coach from Khayelitsha. Role models are the wide range of entreprenuers that come from the hood & who are doing exceptional.
SG: What’s next for Your Startup?

We want to own the communications space in the social entrepreneur sector & create a lifestyle of successful businesses through mobile offices. Create a culture of collaborations & Converting hobbies/passions into sustainable startups.

SG: Where can people find out more:


IG: @bluspacepr

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